Success Stories: Meltwater



Increase lead volume and improve CPA.


  • Broke out campaign by service and also match type to enable a more granular level of optimisation
  • Extensive look through historical search queries to look for new keyword opportunities
  • Change the location targeting settings to remove waste from non target areas
  • New landing pages were built with conversion in mind which has seen an increase in conversion rates and leads
  • A low CPC broad match strategy has also enabled us to spot new keyword opportunities and increase traffic through the account
  • Remarketing and RLSA strategies have been implemented to ensure website visitors come back and convert

Contact us today for an
Effective Pay Per Click Strategy
tailored to your business